Concept project · Built by Stormie Performance
A conceptual digital ecosystem for a fictive personal trainer in Stockholm. Website, digital shop and booking system — one brand, one experience.
Erik Strand is a personal trainer in Stockholm. Like most solo coaches, he had the expertise — but not the digital presence to match. No place to be found, no way to sell, no system to book clients.
We built a complete ecosystem. A premium website that positions him as the expert he is. A digital shop that sells training programs without a monthly Shopify fee. And a booking page that removes friction from the first contact.
This is a concept project — built to demonstrate what a complete digital setup looks like for an independent personal trainer. Interested in something similar? Get in touch.
Branded Website
Website
The brand home. Services, process, results and contact. The first impression a potential client gets.
Open website →Digital Shop · Stripe
Shop
Training programs, rehab guides and e-books. Sold directly via Stripe — no platform fees, no monthly cost.
Open shop →Online Booking · Calendly
Booking
Free consultation or first session booked directly from the site. No email back-and-forth.
Open booking →Want the same for your brand?
Website, shop, booking or full ecosystem — built to your brand, your clients, your goals.
storm.kolmodin@gmail.com